Kuala Lumpur, 20 January 2021 – In line with our mission to reach out to more Malaysians
with meaningful Takaful solutions, Hong Leong MSIG Takaful (HLM Takaful) has launched
its latest innovative programme called CyberPlanner.
This programme provides a digital platform for Malaysians to increase awareness about
Takaful and assist others to improve their financial safety-net with HLM Takaful digital
plans whilst at the same time earn some income even without leaving their home.
A Malaysian who is above 18 years can register as a CyberPlanner for free on the HLMTServ
website (www.hlmtserv.com). Once approved, the CyberPlanner will receive a unique link
directly into social media accounts or e-mail and they can then instantly share the link on
their social media platforms (retail) or partnership websites (corporate) to promote our
products.
Potential customers who click on the link can choose to subscribe to their preferred online
Family Takaful products; HLM Takaful i-Salam, HLM Takaful i-Critical Care, HLM Takaful i-Hospital
Care and HLM Takaful Alpha Saver. For every successful referral(s), the CyberPlanner will receive
referral fees. A CyberPlanner can also be entitled for other rewards like contribution vouchers,
seasonal incentives and performance bonus.
HLM Takaful CEO, Mohd Asri Omar invites Malaysians from all walks of life to participate
in this online programme. He states “the door of opportunity is wide open for Malaysians
to take part in HLM Takaful’s efforts to increase awareness about Takaful and get more
people financially protected by Takaful plan through our “I have Takaful” campaign. During
this time of Covid-19 crisis, the CyberPlanner can work digitally to help the society meet
their Takaful needs and achieve a better sustainable future, and at the same time earn an
income”.

Mohd Asri Omar also added, “HLM Takaful has been making efforts together with other

industry players to close the Takaful protection gap among Malaysians where the

penetration rate is currently only at 16.4%1. We are committed to narrow the protection

gap through our various channels including digital. Hence, the CyberPlanner programme

was born. Evidently, the CyberPlanner programme will be mutually beneficial for both

CyberPlanners and Takaful participants of our online products.”

Interested Malaysians can visit www.hlmtserv.com.my to register and start sharing and

earning through the CyberPlanner programme. For further information, you can call 03-

7650 1800 or e-mail ReachUs@takaful.hongleong.com.my .